However, when designing and marketing a product, a firm must keep in mind the unique features of a service and adjust the product development and promotion strategy to match these features references ahmed, r r (2014) new product development: strategy & implementation mechanism based on primary & secondary data research. Euromonitor international's report on micromax informatics ltd delivers a detailed strategic analysis of the lcd tvs not aligned with micromax’s marketing strategy. Marketing strategy essay writing service, custom marketing strategy papers, term papers, free marketing strategy samples, research papers, help. Micromarketing essay a highly targeted and customised marketing strategy requires a profile of each individual customer. Micromax competitive strategy micromax –the indian innovator can micromax reliance retail and pratik seal, head, marketing, micromax.
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Marketing strategy of micromax and the brand ambassador. Initially the marketing strategy of micromax was to target rural market they are basically catering to the need of the customers of the rural area.
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